First drafts
Draft one lands where draft nine used to. The tone is right, the palette is right, the references are yours.
Memory
Every approved ad, every note in chat, every callout: captured, distilled, folded into the next brief. Your brand gets sharper with every run, not blurrier.
What we capture
A brief tells us what you want this week. Memory remembers what you've always meant. Taste, palette, voice, the characters your audience already recognizes: the connective tissue that makes an ad feel like you.
How we use it
Memory isn't a settings page you fill out once. It sits behind concept, script, storyboard, and stitch: so a product ad and a B-roll edit from the same brand look like siblings, not strangers.
What changes
The best sign Memory is working is what stops happening. Fewer rewrites. Fewer off-brand drafts. Fewer conversations that start with "this doesn't feel like us."
First drafts
Draft one lands where draft nine used to. The tone is right, the palette is right, the references are yours.
Onboarding
New hires inherit your taste on day one. They ship on-brand work before they've read the deck.
Scale
Ten ads a week, a hundred a month: same brand, no drift. Volume stops being the enemy of consistency.
How it learns
Memory grows from the work you're already doing. Approve an ad, leave a note, kill a scene: each signal is distilled and folded into the next brief. Nothing extra to maintain.
01
Approved runs, chat notes, rejected drafts, and reference uploads flow in as raw signal.
02
Agents extract the durable pattern (palette, phrasing, motifs) from the one-off decision.
03
The updated Memory layers into the next brief before concept, script, and visuals begin.
04
Reruns and new ads inherit the sharper context. Outputs move closer to on-brand with each cycle.
Privacy & ownership
Memory is scoped to your organization at the row level. It never trains a shared model, never leaks across tenants, and leaves with you if you leave. Export it as structured data any time.
01
Every entry is scoped to your organization. Nothing crosses tenants, ever.
02
Your Memory trains your outputs. It never feeds a general model or another customer's.
03
Structured export any time. Portable if you leave: no hostage data.
Book a founder call and we'll walk through Memory against your last quarter of ads.